Texas Digital Library Conference System, TCDL 2012

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Birds of a Feather Session: Promoting our Digital Collections to the Academic Community “If We Build It, We Hope They Will Come.”
Ann Howington

Building: AT&T Executive Education and Conference Center
Room: Room 101
Date: 2012-05-25 01:00 PM – 02:00 PM
Last modified: 2012-05-01

Abstract


We invite participants to join in a discussion about how your digital collections are being used and/or how you are promoting them to academic researchers. We will look at what we are doing now to teach patrons about our digital collections, as well as where we want to go in this area of disseminating digital library information. This session will allow everyone to discuss and brainstorm about innovative ideas to reach out to academic faculty and students, making our target audiences aware of the rich digital collections available from our institutions. We have invested a lot of time and money into these collections, and now we should consider how to invest more effort to promote them to our respective academic communities.

Keywords


promoting digital collections; colllection use; marketing